The coronavirus pandemic continues to disrupt normal lives, prompting more customers to buy online due to the ease and safety of the digital process. In response to the consumer shift, more brands are switching to omnichannel selling to serve the increasing customer base and to recover the loss of sales due to the lockdown.
At Fynd, we power omnichannel selling for over 600+ brands and have seen a remarkable increase in sales — up to 400% in the last three months — compared to the beginning of the year. We enable brands to sell on multiple marketplaces and have the functionality in place to integrate store and website inventory with marketplaces like Myntra, Amazon, TataCliq, and Ajio. This has been the key that has helped brands recover the sales they had lost in the initial lockdown period.
That’s why we are excited to announce a partnership with Flipkart, one of the largest e-commerce platforms in India, to help brands add another marketplace in their arsenal.
The Flipkart integration will further expand the reach of the brands by placing them in front of Flipkart’s loyal visitors. Brands can now add an unlimited number of products from multi-locations and make changes that will automatically reflect on Flipkart, reducing the time and efforts taken to make the products live.
We have already launched 10 partner brands on the Flipkart platform including Celio, Spykar, Globus, Ruosh, Red Chief, Adidas, Neeru’s. We are gearing up to launch another 30 brands by the end of August!
The integration with Flipkart swiftly syncs your inventory and helps customers discover and buy your products on the Flipkart marketplace.
If you are a Fynd Partner Brand, you can start selling your products on Flipkart in a few easy steps. To start selling, simply activate the Flipkart marketplace. Once approved, all your data will automatically sync with Flipkart, just like the other channels.
If you are not a Partner Brand yet and would like to sell on Flipkart, register here to start selling with Fynd.
At Fynd, our mission is to create delightful shopping experiences for everyone, everywhere. To power such experiences, we have come up with a combination of online and in-store solutions for brands to maximize omnichannel selling.
Our integration with Flipkart, enables one more trusted, high-traffic marketplace for you to engage with your customers.
This article was previously published on our Building Fynd blog.